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SS’20: An Ode to the Flower Power! #FloralFashion

Flowers have been a part of fashion since we can remember. From the Medieval & Renaissance Era to this month, florals are forever blossoms and a print that never goes out of fashion. An inspiration that crops up every year, pun intended – with every flower, leaf and even fern, holding different connotations. The designers too, are never bored of this print and come up with new ways to depict the season’s themes. Whether it’s a rebellion or an ode to the Victorian styling, there’s a flower for it all. And that too, featuring different styles and structures! Did you know that every flower holds a distinctive meaning? Here’s a gist of what the popular ones symbolize: Flower Symbolize Birds of Paradise Joyfulness, thoughtfulness and wonderful anticipation. Rose Romance, love! Daisy Innocence, purity and cheerfulness. Gerbera Belongs to the Daisy family and also connotes happiness. Lily The white lily symbolizes…

SS ’20: White Swan: From the Designer’s Desk

It’s the colour tone of the season and we’re all about embracing White like never before. From going head-to-toe to adding the diamond jewellery for that evening meet-up, there’s a whole lotta white to explore! While White is taking over our Spring wardrobe (and our hearts), there’s also jewellery to go with it! With our White Swan collection, we’re giving this hue a whole new format and adding that extra flair to your look. But what lies in the inspiration? Why is the season about White? We know you’re super curious to know Everything about our collection! So don’t fret, cause we’re here with our edition of Designer Speaks, of what went behind this collection! Here’s what she has to say: #1. Why is Swan used as a reference here? Starting off, White is a major colour trend this Spring Summer fashion, but with a twist. Instead of hanging on…

SS ’20: The Call of the White Swan #JustIn

White makes a comeback this season, in all its pure and fearless forms. From feather additions to lacework, Spring Summer 2020 is kicking off with promising vibes! In a clean, fresh and pure hue, Pantone called Brilliant White the new demure colour of the season. And we were definitely on board with that! While designers took various routes of drama, fantasy and even sustainability, one thing was clear. White was the colour of the brave in the new fashion world. Falling under the Macro Trend of Fantasy World, this season white is looking towards the future in all it’s rebellious & peace-loving ways. While Richard Quinn’s runway backdrop unveiled the new world in dreamy lace gowns and face masks, Cecilie Bahnsen’s combined classic tailoring to lace whites and sheer fabrics. Standing true to the season’s pitch, it’s all about being serene in a fierce way. Head to Toe Whiteout Although…

For the Love of Plaids, Checks & Beyond! #Valentinespecial

Checks, checks and more checks is what we saw on the red carpets, runways and even on the streets! A major Autumn-Winter 2019/20 trend, checks was THE print to own – And there had to be a heart version for all the check-lovers out there! With a new take, this season checks made a comeback from the Grunge era in a remixed avatar. A special mention to Christian Dior’s collection. With Maria Grazia Chiuri taking over the checks print like no other. From plaid trousers, coats, tulle skirts to dresses and even scarves, Dior had a new muse, and we were all set to embrace it. From plaid to tartan and everything in between, many designers were bringing their versions of the plaid play. Chanel’s collection, which was an ode to Karl Lagerfeld had all the makings of a winter dress-up. With checks coats and jumpsuits in black and white,…

SS ’19: The Floral Bloom Collection in Gold! #Newlaunch

‘Florals for Spring, Groundbreaking’ – said Miranda Priestly. However, no Spring Summer vibe is complete with a lot of flowers and colour! With multiple prints in different sizes and flowers have been in full bloom this season. And we’re daring to step up to Miranda this season! Thinking of Devil Wears Prada, which basically was the inspiration for all things fashion, florals have taken a new turn this season. Bringing on clashes of colour, digital prints and 3-D feels, flowers have become a whole lot interesting. Going from bouquets to flowers all over, this Spring Summer 2019, this trend is going OTT and definitely, head-to-toe. While Carolina Herrera had an eye out for all things bright and floral all over, Alice + Olivia’s digital 3-D flowers were making us gasp! Dolce & Gabbana was also on point with their tiers of flowers – inclusive of headgear and even sunglasses. Whoever…

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