When you love jewellery, you want to wear it every day. To work, to your parties, to dinners, all of it! And then, any reason becomes a legit reason. J
So, we opened up a cool contest Any Many Reasons for our followers and asked them to let the Predictive Text on their phones auto-fill the responses! There were some fun and unexpected responses for why they buy and wear gold jewellery, basis the most often-used words on their keypads. Read on…
#1 I bought jewellery because…
Happy days coming ahead…
Or maybe, an excuse to pair up!
This one’s our favourite 🙂
#2 I wore earrings because…
A little gift to yourself…
Or a pat on your back?
Maybe, looking more put together?
#3 I bought a gold ring because…
A fashion-forward excuse?
Traditionally, the narrative around gold had not changed in a while – from investment to Dhanteras, there have been these grand life occasions and festivals for which gold would be bought and worn. But guess what changed? Us! The women who buy and wear gold. And, the many reasons for us buying gold!
When the most-used words on our keypad are casual everyday situations, why shouldn’t our gold jewellery fit into our lifestyle? Whether it is a party plan or an impromptu getaway, we look for small, casual moments in life rather than wait for something big.
We need no reason or season to indulge in, and wear our minimal gold jewellery pieces, do we? Especially when our gold jewellery is fashionable, simple and affordable for every day.
So, what’s your excuse?
