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The Best of March! #Hitlist

From “Hitlist” to “Wishlist”! We are here to help you pick the trendy fine gold jewellery that’s best of the bests. Check out our Top 10 out of the best sellers for March 2021! As we enter this new month, with our payday just around the corner, our jewellery wishlist-ing also begins! With a new collection and diverse designs every week, there is always something for you to pick every day. Be it in gold, some bling or some colours, our collections are made for your wardrobe. We understand that too many options can get overwhelming, especially when buying gold online! So, JUST FOR YOU – we have picked out the crème de la crème, combining our 10 most popular enamel, gemstones, gold, and diamond jewellery that can be a part of all your occasions with absolute ease: #1. Club of Hearts Gold Finger Ring that show your self-love in a…

SS’21: Dare to Tie Dye! #TrendAlert

Colours and DIY – what do they remind you of? Tie & Dye, of course! This SS’ 21 embrace the shibori vibes in all it’s vivid colours and patterns. Will you dare to spill some hues? The pandemic season hasn’t gone yet, but we’re adamant about keeping the colours of Spring vibrant and alive!  And Spring-Summer 2021 is right on time to add all the sunny shades and bright hues to love. After the abundant flowers and sizzling disco trend, it’s time to add colours with this tie and dye trend. From home-designed tied and dyed tees to chic co-ords with Shibori prints, tie and dye is back in a big and dramatic way. After the year that was, tie-dye was all about spreading positive energy for the world. While the tie-dye sweatsuit became the official at-home outfit, there were also layers, shrugs and tees paired with shorts for the…

SS’21: Bolder, Brighter & Bountiful! #TrendAlert

What says ‘Spring’ out loud? Flowers! This SS’ 21 bountiful of flowers are here to pave the way for carefree vibes! Are you ready to embrace this floral takeover? Moving on with life after a year-long dullness is a vibe that’s hard-to-miss. As we enter Spring-Summer 2021, we’re all set to embrace the change, and the aura is blooming plentiful. It has brought in the care-free, wild, and energetic vibe that we’ve been missing! From all over patterns to spatial ones, multi-hued to monotones, roses to poppies, every flower was in, basking in the summer Sun in a bountiful manner.  Talking about ramps and runways – While Rodarte did a print play with florals, Christian Wijnants went with all over flowers. Molly Goddard added paired different textures of flora, while Gucci went with a retro blossom route. Giambattista Valli and Erdem’s collections were an ode to all-Spring vibes with bows,…

A Modern Twist to Classic Bangles! #MustHaves

Showing off a whole new side, bangles are taking a modern twist! Read on to explore trendy and chic bangles that you can flaunt everyday in gold! Did you know that the sound of bangles was said to keep the unwanted negative energy at bay? A jingling that we heard on our mother’s arms, it’s a sound that we’re all quite familiar with. Originating from the Mohenjo-Daro civilization, bangles have been around for centuries in different materials like wood, beads, glass and even seashells. Depicted in numerous sculptors, they have been constant in the accessories department. And for good measure. As per Ayurveda, the friction of gold and silver bangles on women’s wrist were considered to toughen up their bones! Becoming a global spectacle, bangles have now been adopted by Western culture too. Worn as stackables from multi-hued to a colour block, it’s a whole new era for this trinket! Evolving…

SS’21: Relaxing the Roman Way #TrendAlert

Breezing through the Spring Summer’ 2021 in bohemian style! Are you ready to embrace this relaxing vibe – all chic, all boho? Going back to work after this long ‘work from home’ scenario isn’t an easy task. Our minds are still in that relaxed atmos. We want the transition to be soft, easy, relaxed, all the while keeping that fashion statement high. Long layers like Romans, that drape on the body are this season’s predominant silhouette. With these serene tunics all around, it’s all about relaxing after a long phase of fighting against various challenges. A soft and easy draped tunic offers plenty of ease without sacrificing any grace. Make way for Roman drapes! With such relaxed drapes and Earthy shades, ramps and runways were all about peace of mind, and body too. While Tory Burch added prints to soft drapes, lace, and wide necklines to these sleek outfits, Fendi…

SS’21: Activism: From the Designer’s Desk

This Spring Summer 2021, use your fashion to say it out loud! To stand united! Wanna know what our designer has to say about this empowering Activism collection? Read on. Fashion has always been used as an object of activism and stood for codes that go far beyond aesthetics. Just take Michelle Obama’s V-O-T-E necklace worn for her speech at the 2020 Democratic National Convention. Or Mindy Kaling’s all rainbow-y chic attire pride parade! Fashion and activism have always been intertwined.  Activism In Style! While this activism trend was moving all across the ramps and red carpets, our designer, too, was feeling inspired. Here’s a little behind-the-scenes! Q: What is the basic idea behind this trend, ‘Activism’ and Fashion? How do they unite? A: To start off, the meaning of the word, Activism & Activist is important. An activist is a person who supports a political, economic, social or environmental…

SS’21: United We Stand! #TrendAlert

This SS’21, we are united to celebrate the Fighting Spirit! Are you ready to join a cause that matters? Spring Summer 2021 has come wearing ‘change’! It is all about expressing a message out loud. A message that matters! It’s a season of silent demurral against all that is anti-peace, anti-love. Continuing the legacies of strong voices and change, and expression with peace, spring summer trend is here to thrive. Whether it’s about race, mental health, or love, we’re all united to fight for change this season. It’s no longer a mindset. But a way to rebel, use our voices, and of course, fashion! One For Change! With this utilitarian idea, ramps, and runways this season have added colours and style to the voices! Designers all across have created a mesmerizing way of advocating for change, all in fashion. It’s all about letting what you wear speak it up…

SS’21: Tailored for Authority #TrendAlert

Get ready to stand out like a Boss girl this season! SS ‘21 brings the vibe of authority. Wanna join the Lady Boss club? This Spring Summer 2021 is all about expressing a message of timelessness. Central to the moment, ideas about investment pieces and style consistency are the keys. From androgyny in the 1920s to the 90s and today, Pantsuits are the perfect ensemble of authority for anyone to wear and feel good. A sharp blazer and a chic trouser show great taste. It is classy and simply speaks volumes. Co ords are a great investment as you pretty much get 2 in 1 and multiple options of wearing each piece together or as separates. With new, chic, and mesmerizing trends, this season brings forth the idea of coming back to work, all in fashion. It’s all about dressing up and down, creating a timeless elegance that brings out…

SS’21: Feels Like a Cozy Cocoon! #TrendAlert

Make way for comfort this Spring Summer 2021! With spring knocking on our doors, are you ready to give it a cozy embrace, in style? Spring has come home with its new, chic, and mesmerizing trends. As we enter this chirpy season with a new agenda of moving back from “quarantine” to free movement, comfort is still on our minds. With the first trend of Spring Summer 20/21, the puffer trend has come draped in comfort! This plushy and fluffy puffer trend is all about cozy feels and relaxed vibes. This season oversized is in, and effortless is everything. Cozy It Up! With Christian Wijnants going with puffer bags and jackets paired with prints, ease was in the air. Proenza Schouler’s collection of paired puff bags with knits and coats on suits, comfort got a new name! Be it Fend or Balenciaga with volumed-up jackets, gowns, and whatnots, the early-summer…

The Gold Jewellery Top charts of the Season! #AW20

With winter wrapping up into its finale, we too are all set to lay down our Autumn-Winter wardrobes. Are you tip top set to embrace the summers? While we have been busy slowly packing away our winter wardrobes and picking out those light pair-ups, there’s a whole lot of nostalgia. The marshmallow days to snuggling ones, the weather, and us both, aren’t ready to move on yet. And while the wardrobe is getting ready to bring in the summer vibes, there’s jewelry to go with too! With the change in season, we too, are all set to embrace the new fashion trends of the season and say goodbye to what was Autumn-Winter 20/21. This gone season, AW20 trends have gone from Victorian to Leather to Weightless! Some of the trends have emerged top out of the crowd! So here we present to you our Autumn-Winter 20/21 Top collections that have…

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